IBM “Super Bowl”

  • Title:
    IBM "Super Bowl"
  • Client:
    Ogilvy & Mather for IBM
  • Year:
    1998
  • Director:
    Ted Demme
  • Creative Director:
    Chris Wall
  • Writer:
    Chris Wall
  • Producer:
    Bob Cagliero Producer, Lee Weiss Executive Producer
  • Post Production Supervisor:
    Richard Rosenbaum@Invisible Dog
  • Editor:
    Richard Rosenbaum
  • Music:
    The Carpenters "Top of the World"
  • Link:

“Don’t mess this up”- famous last words of the coach to the kid as he takes his eye off the ball and screws up royally. Guest appearance by Eric Estrada of CHIPS. Directed by Ted Demme and edited by Rich Rosenbaum for Ogilvy and Mather.

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